Sam began his business years ago serving the local community and had expanded his client base to neighboring cities. His new prospective client base began shifting the way they find driving instructors. With new platforms and technologies his competition had already utilized, Sam was fighting an uphill battle to gain new market share.
What We Did
- Logo Design
- Corporate Identity Design
- UX/UI Design
- Wordpress Development
Since Sam was in the business for many years, we needed to carefully consider his existing client base while creating his brand identity and an online presence. However, it was also important to look forward and appeal to the new generation of parents and prospective students to convey the quality and care that Sam provides which sets him apart from competition.
We created a logo and a presentational Wordpress website which was straightforward and easy to use, but contained the functionality and information that Sam required. Firstly the website was built to inform, by having all package and rate information. Second for clients to contact Sam easily and with the information that Sam needed. Finally for everyone to meet Sam and learn about his work.